Lucy Kung; Robert G. Picard; Ruth Towse. The Internet and the Mass Media
Â´This book analyses issues of the internet and mass media in a rapidly changing environment. It covers a wide range of fundamentals which will be in effect for a longer time, and reflects the benefits of international and interdisciplinary collaborationÂ´ - Professor Heinz-Werner Nienstedt, President European Media Management Education Association. \Â´This excellent book will be of great use to researchers, teachers and students interested in the relationship between the Internet and the mass media and it offers an invaluable contribution to the literature. The overall picture that emerges from this book is one that is very balanced, stressing both the radical potential of the internet and the ways in which the various media sectors have experienced the impact differently\Â´ - Professor Colin Sparks, University of Westminster.
Puslapių skaičius: 200 p
Įrišimas: minkšti viršeliai
Leidykla: SAGE Publications Ltd